
Assistant Sales Manager- Kisii at Bridge Talent Management
- Kisii
- Permanent
- Full-time
- The role ensures achievement of profitable sales volumes, development of a strong route-to-market network, and provision of excellent customer service to drive sustainable business growth.
- Oversee regional sales operations and supervise Trade Developers.
- Service existing accounts, obtain orders, and establish new accounts by planning and organizing daily work schedules to visit outlets.
- Build and maintain strong business relationships with current and prospective customers to generate new business.
- Support the brand marketing process by identifying opportunities in listing, activations, merchandising, and consumer engagement.
- Execute trade marketing strategy across assigned brands in consultation with the Sales and Marketing Managers.
- Strengthen partnerships with resellers, traders, and retailers to secure trade support and loyalty.
- Monitor competition by gathering information on pricing, promotions, delivery schedules, and merchandising techniques.
- Report competitive activity, pricing trends, and potential opportunities for management.
- Prepare and submit daily visit reports, weekly work plans, monthly performance updates, and annual territory analyses.
- Ensure adherence to company business standards and ethical management of all financial activities.
- Bachelor’s degree in Sales, Marketing, Business, or related field.
- At least 3–5 years’ experience in FMCG/Alcoholic beverage sales with supervisory responsibility.
- Strong leadership, communication, and people management skills.
- Proven ability to meet targets and grow market share.
- Strong analytical skills and knowledge of sales reporting.
- Negotiation, problem-solving, and customer relationship management expertise.
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