Chief Commercial Officer

Home & Beyond

  • Nairobi
  • Permanent
  • Full-time
  • 1 month ago
Job SummaryThe Chief Commercial Officer will be responsible for overseeing the objectives and implementation of all our commercial strategies in the business. As part of their role, he/she will take the lead in defining the sales and marketing strategies while making sure the business’ annual budget is met.The ideal candidate is a creative, solution-oriented individual who can inspire their team and bring great enthusiasm with their ideas, a result-driven person with solid experience in sales, marketing, and business processes.ResponsibilitiesOversee the store layouts/merchandizing and ensuring all stores adhere to the approved store layout format. Work with the merchandizing team to refresh and introduce suggestions for improvement as required.Review the sent sales reports, intervene where required and offer necessary guidance and support.Ensure after sales follow ups are done for relationship management for customer satisfaction, future sales and referrals.Developing and implementing the company's commercial strategy to drive revenue growth and profitability.Leading the sales and marketing teams to develop and execute effective campaigns to promote the company's products or services.Identifying new market opportunities and potential areas of growth for the company.Working closely with the procurement team to ensure that new products are aligned with the company's overall commercial strategy.Conducting market research to gain insights into consumer behavior and preferences and using this information to inform the company's marketing and sales strategies.Developing and managing relationships with key stakeholders.Collaborating with other senior executives to ensure that the company is operating in accordance with its overall strategic objectives.Ensuring that the company's commercial operations are compliant with relevant laws and regulations.Overseeing the development and management of the company's budgets and financial forecasts.Managing and developing a high-performing team of commercial professionals, set targets and review periodically as required.Managing the teams to ensure high-quality talent are retained and commercial best-practices are shared across stores.Support in training of sales teams and direct reports, especially in sales tactics and leadership.Create a performance driven culture by ensuring the commercial team have clear and concise KPIs, they have given regular feedback and that the JDs reflect the role at hand.Oversee the development of an annual marketing strategy and budget.Ensure that the marketing team allocated tasks are done within the set deadlines.Ensure that the social media & website enquiries are responded to within 24hours.Assist in art works creation and ensure they are up to par with our standards.Ensure employees are aware of all SOPs, policies and ensure adherence in branch operations e.g. front office.Monitor daily sales performance and implement strategies to push for achievement of the budget.Ensure that stores do their monthly stock takes and submit reports by given deadlines.Oversee the pricing of new items and supervise the customer service staff.Review the customer service reports and recommend ways to improve customer experience.QualificationsBachelor’s degree in Business Management or a related discipline.7+ years in a commercial role, preferably in the retail sectorPrevious experience in utilizing an ERP system, knowledge of SAP Business One is a plus.Deep understanding of the retail industry and consumer behavior.Excellent command of both oral and written EnglishGood knowledge of MS Excel, Word and Power point.Ability to develop and implement effective strategies for driving revenue growth and profitability and have a track record of successfully managing teams and delivering results.Strong leadership and communication skillsExcellent analytical and problem-solving abilitiesCollaborative - able to navigate the organization to get things done

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