
Retail Experience Manager at Airtel
- Nairobi
- Permanent
- Full-time
- The Retail Experience Manager will lead the operational management of 540+ Company-Owned, Company-Operated (COCO) retail stores across Africa. The role holders’ mission is to drive profitability, customer satisfaction, and brand excellence while ensuring compliance and process innovation.
- Retail Performance & Profitability
- Drive P&L for 540+ stores, ensuring profitability through cost optimization and revenue growth.
- Monitor sales KPIs (footfall, conversion rates) and implement corrective actions.
- Collaborate with Merchandising teams to optimize product mix per country.
- Customer Experience (CX) Excellence
- Drive superior in-store CX through staff training, service standards, and feedback loops.
- Implement defined CX initiatives and track high-performing stores.
- Process Simplification & Automation
- Map end-to-end retail processes (inventory, staffing, replenishment) and eliminate inefficiencies.
- Deploy automation tools (QMS, CRM, Kiosk) and integrated POS systems.
- Brand Experience
- Roll out standardized, modern store designs to amplify Airtel’s brand identity.
- Ensure consistent visual merchandising and product displays
- Compliance & Risk Mitigation
- Ensure adherence to local labor, tax, and retail regulations across 14 countries.
- Implement anti-fraud controls (cash management, inventory audits) and crisis management plans.
- Ensure compliance training is refreshed regularly for all teams.
- Bachelor’s degree in business/Retail Management; MBA preferred.
- 7-10 years’ work experience in retail management, including P&L ownership of stores.
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