Business Analyst - Finance at Oxygene Marketing Communications Ltd
Oxygene Marketing Communications Ltd
- Kenya
- Permanent
- Full-time
- Analyze revenue trends, client profitability, cost structures, utilization rates, and operational KPIs.
- Prepare insights dashboards for department heads and leadership.
- Support forecasting through data modelling and performance tracking.
- Identify financial risks, inefficiencies, and opportunities for growth.
- Support the Finance Director with analytical inputs for budgeting and quarterly forecasts.
- Provide data driven recommendations on spending patterns, resourcing, and operational efficiency.
- Track KPIs against budget and prepare variance insights (but not accounting entries).
- Conduct scenario and sensitivity analysis to support pricing, capacity planning, and investment decisions.
- Assist in preparing business cases for operational changes, new services, or process improvements.
- Provide insights to support commercial strategy and performance reviews.
- Map and analyze Finance department workflows, job bag processes, approval flows, and reporting structures.
- Recommend improvements to enhance efficiency, accuracy, and collaboration across teams.
- Support digitization initiatives and improvements in ERP/project management tools.
- Partner with Account Management and Strategy teams to evaluate financial performance of campaigns.
- Prepare insights on cost efficiency, ROI trends, and client-level financial performance.
- Assist with financial modelling during pitches and renewals.
- Work with Operations on capacity analysis and resource planning.
- Support HR with analytics on manpower costs, team utilization, and productivity.
- Collaborate with the Assistant Finance Manager to align performance insights with actual results.
- Develop automated dashboards using the available tools.
- Ensure data accuracy and integrity across financial and operational datasets.
- Help maintain reporting frameworks and documentation.
- Bachelor's degree in Finance, Accounting, Economics, Data Analytics, Statistics, or related field (ACCA & CPA).
- 2 - 4 years' experience in business analysis, data analysis, or financial planning.
- 10+ years' experience in accounting.
- Experience in advertising, media, or creative agency is an added advantage.
- Proficiency in Excel/Google Sheets and data visualization tools (Power BI, Tableau).
- Understanding of financial statements and agency commercial models (retainers, job bags, media billing) preferred.
- Strong analytical skills and ability to interpret complex data.
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