Assistant Director of Sales at Accor

• Maximize sales and revenue through the development and implementation of strategic action plans, forecasts, and strategies to drive measurable, incremental sales revenue and achieve budgeted revenues
• Assist to develop and implement sales plans targeting corporate clients, leisure travellers, and MICE business to maximize room occupancy, MICE space utilization, and revenue
• Assist in leading the sales team in managing the account base to maximize performance across all revenue streams, including Corporate, Leisure & Groups, and MICE business
• Constantly evaluate business potential and opportunities in new geographical markets and across new market segments, providing customer intelligence to adapt sales strategies to meet or exceed customer expectations in a dynamic market
• Monitor sales performance metrics, forecast revenue, ensure hotel’s rates and promotions are competitive and correctly updated across all distribution channels
• Analyze market trends, competition, and customer needs to adapt strategies and ensure business growth
• Assist in recruitment, performance management, and professional development of the sales team
• Actively participate in sales presentations, site inspections, and high-level customer meetings
• Engage with community and professional organizations to maintain visibility and promote a positive brand image
• Monitor and evaluate the effectiveness of sales programs, developing new strategies as needed
• Collaborate with other departments to ensure alignment with overall business objectives and guest satisfaction
• Prepare detailed reports on sales activities, revenue performance, and market insights for the DOSM and hotel management.
• Provide strategic recommendations for improving sales strategies to meet and exceed business objectives.
• Stay informed of industry trends and best practices to maintain a competitive edge in the market

• Bachelor’s degree in Hospitality Management, Business Administration or a related field.
• A minimum of 8 years of experience in sales within the hospitality industry. At least 2 years in a leadership Sales role
• Strong knowledge of Nairobi’s corporate, MICE, government and leisure markets.
• Proven track record of achieving or exceeding sales targets and revenue goals.
• Excellent leadership, team management, and motivational skills.
• Strong networking and client relationship management abilities.
• Strategic thinking with strong analytical and forecasting skills.
• Excellent communication, negotiation, and presentation skills.

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