Sales Manager – Central & Eastern africa (F&B components & Spare parts)

• Deliver sales targets (revenue, profitability, and market share)

• Develop and retain key customer accounts while expanding into new markets

• Identify and convert new business opportunities across the region

• Build, manage, and grow distributor partnerships

• Provide technical sales support, product demonstrations, and training

• Execute regional sales strategies aligned with overall business objectives

• Maintain accurate sales pipeline, forecasting, and reporting through CRM tools

• Strong understanding of F&B equipment, components, and applications

• Ability to translate technical specifications into business value for customers

• Demonstrated ability to prospect, develop, and close new business

• Strong pipeline management and results-driven approach to sales targets

• Identifies market opportunities, customer trends, and competitive positioning

• Aligns regional sales execution with broader business strategy

• Builds long-term, trust-based relationships with customers and distributors

• Delivers high levels of customer satisfaction and retention

• Strong ability to influence decision-makers and close complex deals

• Skilled in managing multiple stakeholders across different markets

• Confident in delivering technical presentations, product demonstrations, and training

• Communicates effectively across technical and non-technical audiences

• Highly proactive, self-driven, and accountable for performance

• Delivers results in dynamic and sometimes ambiguous environments

• Thrives in a multi-country, multicultural environment

• Demonstrates flexibility and resilience in high-pressure situations

• Treats all customers, partners, and colleagues with dignity, respect, and courtesy

• Bachelor’s degree in Chemical, Mechanical, or Electrical Engineering

• Minimum 5+ years’ field sales experience within the F&B or industrial solutions market

• Proven track record in achieving sales targets and driving business growth

• Experience working with distributors and regional sales structures is an added advantage

• Knowledge of target industries (processing, packaging, filtration, pumps, valves, etc.) is highly desirable

• Fluency in English (mandatory)

• Well-developed sales and negotiation skills

• Strong ability to assess customer needs and recommend solutions

• Ability to work independently and make sound decisions under pressure

• Excellent customer relationship and account management skills

• Strong communication skills (technical and business)

• Proficiency in Microsoft Office (Word, Excel, PowerPoint)

• Experience using CRM tools (e.g., Salesforce) for pipeline and reporting

• High level of professionalism, integrity, and respect in all interactions

• Willingness and ability to travel frequently across the region

• Achievement of sales revenue and profitability targets

• Growth in market share and customer base

• Strength and productivity of distributor network

• Customer satisfaction and repeat business

• Effective utilization of CRM tools and sales reporting systems

Stratostaff