Social Media Manager Job Brites Management (30K)

Kenya
Permanent
Full-time

20 hours ago
Apply easily

Create and implement a results-driven social media strategy tailored to business objectives.
Align campaigns with brand voice, target audience, and overall marketing strategy.
Set clear goals for reach, engagement, lead generation, and conversions.

Plan and Run Paid Media Campaigns

Set up, manage, and optimize paid ad campaigns on Google Ads, Facebook Ads, and Instagram Ads.
Conduct keyword research, audience targeting, A/B testing, and performance optimization.
Monitor ad spend and campaign budgets to ensure optimal ROI.
Develop landing page concepts or collaborate with web teams for better conversion rates.

Content Planning and Scheduling

Design and maintain a monthly content calendar that reflects marketing initiatives, promotions, and brand storytelling.
Ensure consistent posting across all relevant platforms (e.g., Facebook, Instagram, X (Twitter), LinkedIn, TikTok).
Write compelling copy for social posts, captions, and ads in line with the brand's tone.

Creative Content Development

Use tools like Canva to create visually engaging content such as infographics, reels, storyboards, and carousel posts.
Collaborate with graphic designers, photographers, or videographers when needed.
Repurpose content across platforms while adapting to best practices (e.g., short-form video for Instagram Reels or TikTok).

Monitor and Engage with Online Communities

Respond to messages, comments, and mentions in a timely and professional manner.
Build relationships with followers and influencers to increase brand loyalty and reach.
Monitor social sentiment and flag any potential issues or crisis communications needs.

Track, Analyze, and Report Performance

Use Google Analytics, Meta Business Suite, and Hootsuite (or similar tools) to track performance metrics (e.g., reach, engagement, CTR, CPC, conversions).
Prepare weekly and monthly reports outlining campaign performance, audience insights, and growth.
Translate data into actionable recommendations to improve future campaigns.

Key Requirement Skills And Qualification

Minimum 2 years of hands-on experience managing paid advertising campaigns on Google Ads and Meta Ads (Facebook/Instagram)
Google Certification in digital marketing (e.g., Google Ads or Google Digital Garage)
Proven track record of driving performance through paid media campaigns
Familiarity with key digital marketing tools such as: Google Analytics, Meta Business Suite, Canva or Hootsuite (or similar scheduling platforms)
Strong understanding of key social media metrics and how to optimize content based on insights
Excellent written and verbal communication skills
Creative mindset with attention to detail and a results-driven approach

How to ApplyIf you meet the above qualifications, skills and experience share CV onInterviews will be carried out on a rolling basis until the position is filled.Only the shortlisted candidates will be contacted.1.Success Stories. Read What Our Jobseekers Say. Landing a new job can be a challenging journey, but you don't have to do it alone. We're here to help you. Read what professionals have to say about their experience finding a new job with us. .2.Tired of sending out CV's and hearing nothing back? Our recruitment and CV expert team will craft a professional, keyword-optimized CV that gets noticed by employers and A.I. screening tools. Land the Job you deserve. Consult Our Recruitment Team today. Get Interviews in 60 Days - Guarantee Offer.3. Get Hired by Top Employers in Kenya For Free.4.Advance your Skills By Learning A New Skill. Get Certified. Earn A Higher Salary.Related Jobs: ,How I Got a Job Through C.S.SGet A Job FasterProfessional CV Review & Writing ServiceIs Your CV Getting You Interviews? Stop Missing Interviews! Get Interviews in 60 Days - Guaranteed Offer from Our HR Team.

Corporate Staffing