Senior Sales Manager

Vinmar International

  • Kenya
  • Permanent
  • Full-time
  • 3 days ago
  • Apply easily
About the RoleWe are seeking a highly motivated and experienced Senior Sales Manager to drive sales growth, expand our customer base, and strengthen key account relationships within the polymer industry. This individual will play a critical role in executing structured sales strategies, delivering market insights, and supporting customers with value-added solutions.This is a high-impact position requiring strong commercial acumen, deep industry knowledge, and the ability to manage complex customer relationships while delivering consistent sales performance.Key ResponsibilitiesSales Growth & Customer Development
  • Drive revenue growth by expanding existing accounts and developing new customer relationships
  • Manage the full sales cycle, including ensuring timely payment collection from customers
Sales Strategy & Program Execution
  • Develop and implement structured sales and marketing plans to deliver consistent monthly sales performance
  • Execute account-specific sales programs to ensure stable, predictable product offtake
Key Account Management
  • Build and maintain strong relationships with major customers
  • Expand customer network to support nationwide sales coverage and long-term growth
Market Intelligence & Commercial Insights
  • Gather real-time market intelligence on pricing, demand, and competitive dynamics
  • Provide actionable insights to leadership to support pricing and commercial strategy
Logistics & Financial Awareness
  • Maintain up-to-date knowledge of logistics, supply chain conditions, foreign exchange, and banking solutions
  • Support customers with import planning and commercial decision-making
Inventory Monitoring & Forecasting
  • Track local and pipeline inventory levels
  • Develop accurate sales forecasts and implement processes to support supply and demand planning
Industry & Application Expertise
  • Develop deep understanding of polymer applications and end-use markets
  • Deliver tailored commercial proposals aligned with customer needs and target segments
RequirementsBachelor’s degree in Business, Science, or related field (advanced degree preferred)5–10+ years of sales experience in the polymer industry (polyolefins, recycled resins, or related materials preferred)Proven track record of managing a meaningful sales portfolio and delivering revenue growthStrong experience managing key accounts and building long-term customer relationshipsExcellent communication, negotiation, and relationship-building skillsStrong commercial judgment and ability to interpret market trends and data

Vinmar International