Marketing Assistant at Tetra Pak

Tetra Pak

  • Nairobi
  • Permanent
  • Full-time
  • 1 day ago
What you will doAs our Marketing Assistant you will.Analyze and understand market landscape and value chain:
  • Bring Consumer, Customer, Market and Channel insights to drive growth for our customers
  • Share knowledge on local value chain insights, competitive insights and outcome of local market research with BI&A team and local stakeholders
  • Support the local execution of market research
  • Understanding Competition and its impact on our business now and in future
Give input to Market Growth Roadmap & Market plan:
  • Participate in Market Growth Roadmap discussions sharing category & consumer data and insights & support Market Plan execution.
  • Drive specific market growth initiatives, designing and drive sales plays for execution (include in CRM
Drive B2B marketing to promote our products and solutions & lead management:
  • Targeted and personalized product & category online campaigns (digital marketing & account- based marketing) to execute Market Growth priority & generate business lead
  • Capture, qualify and nurture leads from these campaigns (online) & trade shows, Product Development Center Visits and Customer Innovation Center workshops.
Market operation initiatives:
  • Execute marketing activities per the Market Growth Roadmap and market operational plans with customers and Tetra Pak campaigns
Develop new avenues of growth:
  • Support Business Development teams to develop new avenues of growth.
Manage promotional investments and other marketing tools related to the Customers under responsibility.
  • Engage with Global marketing leadership to align priorities as per Market Growth Roadmap to ensure proper activities
  • Effectively deploy local promotional investments, manage the budget and ensure compliance
Ensure portfolio strategy aligns with market growth plan:
  • Contribute to the portfolio deployment strategy & align and agree with portfolio on deployment roadmap with customers (including categories and products)
  • Support prioritizations and execution of Tetra Pak Institutional campaigns
We believe you have
  • Min 2 years of Marketing Experience in a B2B or FMCG company
  • Commercially minded with the ability to develop marketing initiatives to drive business results
  • Analysis skills with the ability to extract and interpret data from various sources and transform it into actionable insights and recommendations
  • A true team player, with the ability to work effectively with teams and vendors in a cross-functional, multi-cultural environment, often with virtual teams
  • Confident in presenting to Senior Management
  • Structured in approach, strong planning skills and attention to detail
  • Self-motivated, proactive, and able to work independently
  • Fluent in written and spoken English and Swahili is a mandatory requirement.
Method of ApplicationInterested and qualified? Go to to applyBuild your CV for free.

Myjobmag