Search Engine Optimization Associate(SEO) at CDL Human Resource
CDL View all jobs
- Kenya
- Permanent
- Full-time
- Conduct keyword research and analysis to identify growth opportunities.
- Optimize website content, metadata, headings, and internal linking for improved search visibility.
- Collaborate with content creators to ensure SEO best practices are applied to blogs, landing pages, and product descriptions.
- Support site audits to identify and resolve technical issues (crawl errors, indexing, site speed, mobile optimization).
- Work with developers to implement structured data, XML sitemaps, and canonical tags.
- Monitor Google Search Console for performance and error resolution.
- Assist in linkbuilding initiatives and outreach campaigns.
- Research and identify opportunities for partnerships, guest posting, and digital PR.
- Track backlink performance and ensure compliance with ethical SEO practices.
- Monitor and report on SEO performance using tools such as Google Analytics, Search Console, SEMrush,or Ahrefs.
- Prepare monthly SEO performance reports with actionable recommendations.
- Track KPIs including organic traffic, keyword rankings, and conversion rates.
- Stay updated on search engine algorithm changes and industry trends.
- Benchmark competitors' SEO strategies and suggest improvements.
- Bachelor's degree in Marketing, Communications, IT, or a related field.
- 1-2 years of prior SEO or digital marketing experience (internships or junior roles count).
- Strong understanding of on-page, off-page, and technical SEO principles.
- Familiarity with Google Analytics, Search Console, and keyword research tools.
- Basic knowledge of HTML/CSS and CMS platforms (e.g., WordPress).
- Excellent analytical, communication, and problem-solving skills.
- Candidates in Meru are encouraged to apply.
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